Alison Heittman — May 29, 2013
Like so many other products, Appygram was created to alleviate a pain point we were repeatedly hitting in many of our custom development projects. It's a simple thing: routing messages.
Our apps, and the users of our apps, wanted to be able to communicate a variety of things to us and our fellow team members: app-generated messages to notify us when something needs attention; user-generated messages to ask questions, let us know when something goes wrong, to give us love and praise, and more. We also had requirements to prompt users for feedback, using products like Net Promoter Score.
Then there's the other half of the equation - where to send all these messages? For example, for our restaurant apps, we wanted anything marked "app" to go to us, but if a user had a question about their order or the restaurant in general, those topical messages should go to the client's customer service reps. Depending on the project, we like to receive messages in a variety of ways: email, in our Campfire chat room, as a GitHub issue, or as an Assembla ticket. Our clients have their own preferences for email notifications and help desk integrations. And both the topics and the routings had to be able to be updated without redeploying the app.
And so Appygram was born.
Appygram handles messages from web and mobile apps. Use it where you would otherwise put a custom coded feedback or support form, embed a dedicated widget for a particular support service, or provide a simple email link. Appygram provides a much more flexible and capable alternative. It's super easy to implement, works within your user experience, and is both reliable and economical.
What are you waiting for? Sign up and make your apps happy today with Appygram.
Appygram is a web and mobile application communication service.
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